SHAFT content triggers instant carrier suspension on shared and 10DLC routes; learn permitted exceptions with age-gating and dedicated toll-free paths.
US mobile network operators enforce zero-tolerance policies regarding SHAFT (Sex, Hate, Alcohol, Firearms, and Tobacco) content. Triggering a SHAFT violation results in immediate number shutdown, forfeiture of carrier trust scores, and potential fines up to $10,000 per violation.
1 Breakdown of Restricted Categories
- Sex: Adult content, pornography, and mature dating services are banned on standard 10DLC.
- Hate: Defamatory, harassing, or violent hate speech.
- Alcohol: Permitted only with strict age-gating verification and specific carrier approval.
- Firearms: Firearm sales and ammunition promotions are prohibited across public carrier pools.
- Tobacco & Vaping: Federal regulations ban commercial SMS promotions for cigarettes, cigars, e-cigarettes, and cannabis/CBD.
Frequently Asked Questions • Telecom Regulations & A2P 10DLC
No. Major US wireless carriers strictly ban all cannabis and CBD related messaging regardless of state or federal legality.